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Embedding Intelligence: How SSB is able to Quickly Delivering High Impact, Customized Reports and Dashboards

By Marissa Davis
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Strategic Solutions for Business (SSB) provides business intelligence software and consultant services across industries, such as sports and entertainment, healthcare and energy.

When SSB began to develop its new cloud-based solution, Central Intelligence, the company knew it needed an embeddable analytics solution that could create customized reports and dashboards, with personalization that also supported the Bring Your Own Device (BYOD) approach of many of SSB’s clients.

SSB found that Logi Info was the right choice as it could be fully integrated into the Central Intelligence solution, and the tokenization capabilities would simplify how SSB developed standardized solutions across many customers.

Andrew Brodie, CEO at SSB, noted that he had never seen any solution with such an extensive Meta data capability allowing SSB to deliver high impact reports and dashboards in an accelerated manner. He also appreciated that he could offer his customers customized reports while only managing a single code base.

Since implementation, SSB has found Logi to be one of the easiest-to-use solutions, and the team is able to train new employees within a week’s time.

SSB is now able to create reports much faster than they have in the past. Once a standard report is created, SSB is able to use the same code to roll out branded, data-specific reports for each customer, whether it’s a university or professional sports team, or even a performing arts center.

The ability to view the reports on the go has also helped increase customers’ revenue. For example, a football coach at a large state university happened to glance at a mobile report while watching his son’s soccer game. He learned the football ticket sales were ahead of schedule. Based on this insight, he increased the price of tickets by $10 and ended up making $100,000 more that day than he would have.

View the full case study to learn more about how SSB consulting is advancing its customized reports with Logi Info.


Originally published December 4, 2014; updated on August 9th, 2017

About the Author

Marissa Davis is the Corporate Communications Manager at Logi Analytics. She was previously an Account Manager at LEWIS PR, where she managed the public relation activities for a number technology companies. Marissa holds Bachelor degrees in Communication Studies and Technical and Scientific Communications from James Madison University.