In the hyper-competitive embedded business intelligence space, it can be difficult to immediately articulate what makes a company unique. Logi is special because our Analytics Development Platform puts us at the nexus between the conveniences of buying an analytics tool and the flexibility of building your own solution.
Now, what exactly is an Analytics Development Platform in terms we can all understand? When I want to explain something complicated, I rely on the universal language of food.
>> [ebook] The Five Levels of Analytics Maturity <<
Building Your Own Solution = Cooking from Scratch
Steps: Find a recipe, shop for ingredients, prep the food, cook and eat
Appeal: A completely customized meal prepared exactly how you like
Reality: Fighting crowds at the grocery store, finding out the one key ingredient is not available at the end of your shopping trip, doing all the prep work and cooking ultimately yields an insufficient return on effort
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Analytics Development Platform = Meal Kit
Steps: Choose your meals, get them delivered, prep, cook and eat
Appeal: A convenient high-quality meal that eliminates much of the hassle of cooking from scratch while still providing customization options
Reality: Having to choose from a set menu can be frustrating at first, but the benefit of getting a complete meal designed to work together that still lets you customize wins you over – even if you sometimes wish you had more choices
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Buying a Bolt-On Solution = Eating at a Restaurant
Steps: Find a restaurant, order what you want, eat
Appeal: A convenient option that eliminates all the hassle of cooking
Reality: Restaurants are wonderful because they eliminate all the effort. But you can only choose what they have to offer, and you have very limited ability to customize your experience. You’re also much more likely to have bill-shock at the end of the meal
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