eClinical Insights Earns Competitive Advantage with Embedded Analytics
With Logi, eClinical Insights was able to update its visualizations, improve its BI capabilities and become more competitive.
eClinical Insights is a technology solutions provider for the life sciences industry. The company’s innovative approach and deep industry expertise have resulted in innovative solutions that are redefining clinical trials technology. eClinical Insights is a leader in the emerging generation of cloud-based solutions for clinical trials. The company was formed in 1996, and is located in Cambridge, Mass.
“Previously, we developed our own reports in .NET for our SaaS application, and we do still develop some reports in the application. But the time required to develop, make changes to, and maintain those reports was more costly than using an out-of-the-box solution. Specifically, the visualizations and graphics took more time and effort. We were looking for a solution to embed that didn’t require a lot of infrastructure to support and would be easy to author reports in,” explained Nick Neri, VP of technology and product development, eClinical Insights.
Our comprehensive BI capabilities have definitely made us more competitive.
“In the past, we had used other tools such as Business Objects and Cognos, which were very effective, but we were looking for something that was more lightweight, faster to deploy, and easier to manage. We found Logi Info to be a great fit technologically, and the OEM capability was the clincher for us,” stated Neri.
“The Logi Info Studio is easy to use and the development environment is well organized. I’ve found that with other BI tools, that isn’t always the case. You need more training and a manual in front of you. But developing reports with Logi is very straightforward.
“To generate reports, you have to first understand the data model you’re reporting against and write the SQL query against that data model. And that has nothing to do with the reporting technology itself. But when that is done, creating a report with Logi Info only takes maybe two hours, and a simple table can take even less time. The scale is generally less than a day to produce a report.”
“Building reports with Logi Info takes much less time than previously required. Not only is it effective to write the first report more quickly, but it’s much more effective to reuse shared elements which, overall, speeds up the development time substantially. When creating a new report, it’s easy to take certain elements and copy them or copy an entire report definition and modify it. Much of this reusability was impossible previously when we were writing custom logic.”
Variety of Data Visualizations
“Visualizations provide information in an instant and enable us to quickly and easily answer the primary questions users have when running each report. We also use a variety of gauges and indicators to visualize trending and performance against user-defined thresholds. Users can drill through for more detail.
“The heat map is a great visualization that enables clinical reviewers to understand adverse events that are occurring in a study. Users can view event frequency by size and color and we’re able to organize them by terminologies. We’ve also begun using sparklines, a Logi feature that helps users visualize trending and how subjects are tracking to endpoints.”
Showing Value & Earning Competitive Advantage
“Customer feedback has been great. When initially engaging with new prospects, it’s much more interesting to look at charts than tables of information. Visualizations are appealing and simplify complex concepts. Building good visualizations to represent the data in a meaningful way really highlights the overall value of our product. Our comprehensive BI capabilities have definitely made us more competitive.”
Easy to Embed
“Embedding Logi reports was really simple. We just needed to develop a plug-in to handle some of the security aspects of the reports, so we knew the user was authenticated. Calling reports themselves from our application was a cinch.”
“Many ad hoc reporting technologies require the user to join all the clinically relevant info in one table for analysis. Unfortunately, this process is often complicated. The Logi Info Analysis Grid gives us a nice approach. There are a lot of great built-in controls for analysis, such as filtering, sorting, creating charts, and adding calculated columns to the grid, as well as exporting all that information in a snap. We find that to be a nice middle ground to lessen the need for the customer to create data sets and design things on their own.”
“We’ve had an excellent experience with the Logi support group when we do have a question, which is rare. Working with the sales rep has also been a very positive experience. I have found the team to be very enthusiastic and dedicated to what they do and it has been a great relationship. We’ve been a Logi customer for many years and we’ve never had a bad experience in working with the team,” concluded Neri.