Logi News

Confessions of a User Conference Addict

By Jen Senwoo
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I seriously LOVE user conferences. Like “can’t sleep all night, planning for months, networking with other attendees all over social beforehand” user conferences.

What’s not to love? No matter your role or level of expertise, user conferences unite people towards a single powerful goal, like designing more effective dashboards or improving user adoption.

There’s something so refreshing about sitting down at a session and having an impromptu conversation with someone I just met – talking about the data challenges that have been plaguing our teams on a day-to-day basis, and how we plan to put what we have learned in session into practice.

And as Logi Analytics gets ready to hold its own User Conference, I’m excited to create content that’s full of rich, hands-on training around app design, UI/UX, security, and maps integration. I’m excited to see the “a-ha” moments when attendees see a solution demoed or discover a new capability they didn’t know about.

I’m excited to see our users helping and empowering each other with knowledge, showing off their cool, kick-ass applications and sharing how they’ve overcome stressful obstacles. It’s so powerful when users can take the best practices and strategies they have learned from their peers and, as we like to say, do the damn thing!

Getting pumped yet? If you haven’t had a chance, check out our recently posted agenda and register to meet your tribe now. But don’t wait – rates for the conference will go up as spots fill up!

I don’t know about you, but I CAN’T wait until October 12 – 13! See you there!


Originally published June 14, 2016; updated on August 9th, 2017

About the Author

Jen Senwoo is the Director of Marketing Demand Generation at Logi Analytics, where she is responsible for developing content as well as creating and measuring integrated marketing/sales campaigns to support lead generation and opportunity goals for the organization. She has previously held marketing positions at American University, BroadSoft, and Chevy Chase Bank. Jen holds a Bachelor’s degree from the Robert H Smith School of Business at University of Maryland College Park.