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Innovation Is More Than a Dot

By Brian Brinkmann | February 4, 2016
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Gartner has released its 2016 Magic Quadrant for BI and Analytics Platforms 1, and if you noticed a difference from years past, you’re not alone. This year, Gartner reconfigured the MQ to focus on business users’ ability to easily discover insights with minimal to no assistance from IT – a fundamental shift in priority.

If you think back to just five years ago, the BI space looked completely different. In our world back then, traditional BI tools reigned and data discovery tools were in their infancy. Real data analysis was left up to just a few power analysts .To drive new insights, organizations provided their users with decentralized data discovery tools – a trend that continues even today – but this decision had some unintended consequences. For instance, it made publishing KPIs back to the broader organization difficult, and it made maintaining a single version of the “truth” impossible. On top of that, some vendors made it very expensive to extend decentralized tools to other users beyond just data scientists.

Fast-forward to today, and organizations now expect most of their employees to use analytics tools to make data-driven decisions. For example, sales reps can track daily activity levels against their goals, hospital administrators can monitor readmission rates against industry standards, and truck drivers can analyze their fuel efficiency.

To fulfill this new demand for self-service, many of our customers are embracing what Gartner calls a bi-modal BI approach – an ecosystem of self-service tools for data discovery, as well as centrally managed KPIs and dashboards, that still have the governance and security organizations require.

Logi has invested heavily in our product research and development in this area, and we know that Gartner has recognized these investments by placing Logi as a Visionary in this year’s Magic Quadrant. Visionaries are innovators with a unique vision that has the potential to disrupt the analytics market – and we are ready to make that disruption.

We believe that innovation is about being more than a dot. As this new generation of BI takes shape, our focus remains on providing our customers with the capabilities that empower everyone in their organizations to understand data, share insights, and make informed decisions.

Logi’s customers are uniquely positioned to succeed in this modern world of self-service analytics, and we are proud to be their partner for success.

Learn more about our roadmap for the new generation of analytics.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

1Gartner “2016 Magic Quadrant for Business Intelligence & Analytics Platforms,” by Josh Parenteau, Rita L. Sallam, Cindi Howson, Joao Tapadinhas, Kurt Schlegel, and Thomas W. Oestreich, February 4, 2016

About the Author

Brian Brinkmann is the VP of Product Management at Logi Analytics. Brian has over 15 years of analytics and BI software experience. Prior to joining Logi Analytics, he held senior product strategy, management, and marketing positions with MicroStrategy, creating BI applications for marquee customers such as Nike and Franklin Templeton. Brian holds a MBA and a MEM from Northwestern University, as well as a Bachelor of Electrical Engineering from the University of Dayton.

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